Skip to main content

Submission Review Process

After you submit content, the game developer reviews it. Here's what to expect.

Review Timeline​

Developers review submissions at their own pace. There is no fixed timeline, but most developers review submissions within a few days.

Submission Statuses​

Pending​

Your content submission is waiting for the developer to review it.

Approved​

The developer has reviewed your content and confirmed it meets their expectations. Approved submissions contribute positively to your reliability score.

Rejected​

The developer has reviewed your content and determined it doesn't meet the program's requirements. Common reasons include:

  • Content doesn't match the planned content type
  • Quality doesn't meet the program's standards
  • Missing required disclosures (FTC compliance)
  • Content was published after the deadline

What Developers Look For​

When reviewing submissions, developers typically check:

  • Content quality — Does it meet the program's standards?
  • Relevance — Does it cover the right game?
  • Accuracy — Is the content URL valid and accessible?
  • Disclosure — Is the sponsored/free-key nature disclosed?
  • Timeliness — Was the content submitted within any stated deadline?

Performance Metrics​

Developers can see metrics associated with your submissions:

  • View count
  • Like count
  • Comment count

These metrics help developers understand the reach and engagement of your coverage.

Tips for Approval​

  • Follow content requirements — Read the program's requirements carefully
  • Disclose properly — Always mention that you received a free key
  • Submit on time — Respect any deadlines set by the developer
  • Provide accurate URLs — Make sure your content link is correct and publicly accessible
  • Match your plan — Create the type of content you described in your application

Impact on Reliability Score​

Your content submissions directly affect your reliability score. Approved submissions improve your score, while failing to submit content after receiving a key can lower it.